SEO Services for Woodworking Businesses

Get Found First. Get Chosen Fast.

Whether you build cabinets, millwork, furniture, or anything in between — your ideal clients start online.


If you’re not showing up when they search, someone else gets the job.

We help woodworking businesses of all types climb the rankings, attract local clients, and turn visibility into real booked work.

What SEO Actually Means (Without the Tech Talk)

SEO is simply the process of helping Google understand:

  1. Who you are

  2. What you offer

  3. Where you work

When that’s clear, you start appearing for searches like:

  • “Custom cabinets near me”

  • “Built-ins [your city]”

  • “Woodworker for restaurants”

  • “Millwork shop [your area]”

  • “Kitchen remodel cabinets”

More visibility = more leads = more projects.

What Woodwork Hero Already Includes

Every Woodwork Hero website comes with a strong SEO foundation right out of the box:

✔ Clean, fast website built for Google

Optimized pages, proper structure, mobile-friendly — all the essentials handled.

✔ Local SEO setup

Your Google Business Profile is built and optimized the right way.

✔ Automatic review requests

Fresh reviews help boost your ranking and trust factor.

✔ SEO-ready content

Your main service pages, gallery, and structure are all built with local search in mind.

This is enough for most cabinet shops to start climbing the rankings over the first 3–6 months.

But some businesses want even more power — and that’s where custom SEO services come in.

Custom SEO Services (Available for Any Woodworking Business)

If you want stronger rankings, more cities covered, or ongoing SEO work beyond the basics, we offer a full range of standalone SEO services.

These can be added to your Woodwork Hero system — or purchased separately if you aren't using Woodwork Hero at all.

Our SEO Services

1. Local Ranking Boost

Get Found in Your Own City

If someone in your area types “cabinet maker near me,” you should appear at the top — but most shops don’t.

This service fixes that by improving the parts of your site and online presence that Google relies on to rank local businesses.


We focus on the essentials that actually move the needle for trades.

The result:

  • You show up in local searches

  • You stand out from nearby competitors

  • You get more calls and quote requests — consistently

No complicated SEO plans.
No long-term guesswork.
Just practical improvements that help locals find you.

2. Google Business Profile Optimization

Your Most Important Local Listing — Done Properly

If you serve local customers, your Google Business Profile (the one that shows up on Maps) is more important than your website.

We fully optimize this profile so you:

  • appear higher in the Maps results

  • look more professional

  • get more calls and messages

  • build trust with reviews and strong visuals

This service is specifically for:
Cabinet makers • Woodworkers • Joinery shops • Remodelers • Local trades
(any business where customers search locally)

3. Monthly Google Profile Management (Optional)

Stay Active, Stay Visible

Google rewards businesses that keep their profile active.


We’ll keep yours updated every month with fresh posts, new photos, and activity that boosts your visibility over time.

Perfect if you stay busy and don’t want to handle this yourself.

National SEO for Woodworkers & Specialty Craftsmen

Get Found by Clients Across the Country

Not every woodworking business serves just one area.


Some businessses sell products or services all over the country — or even internationally.

If you build something unique, high-quality, or niche enough that people are willing to travel or buy online, national SEO can help you get discovered by buyers who are actively searching for exactly what you offer.

This service is designed for:

  • custom furniture makers

  • specialty millwork shops

  • reclaimed wood suppliers

  • wood product brands

  • hardwood lumber sellers

  • premium craft builders

  • epoxy/river table makers

  • mantels, beams, timber craftsmen

  • woodworking machinery

If your ideal customer isn’t local — this is for you.

Want to Boost Your Rankings?

Whether you’re a cabinet maker, a custom woodworker, or any business in the woodworking industry, we can help you get found and get more qualified leads.

Tell us what you want to improve, and we’ll build an SEO plan that fits your goals and budget.

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